[speedgibson] Speed Gibson: Too Late to Save the Strib?

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Posted by Speed Gibson:
Too Late to Save the Strib?
http://speedgibson.powerblogs.com/posts/1214971292.shtml


   The Minneapolis Star Tribune has missed a debt payment, I believe for
   the first time ever. It has lost $100 million, 25 percent, in annual
   sales in the last seven years. Adjusted for inflation, that's really a
   38 percent drop.
   Its fate seems all but certain. Whether unwilling or unable, if it
   were capable of balancing its coverage, improving its quality, or
   making a major technology move, it would have done so by now. The same
   forces dragging it down now will continue the top line erosion, though
   one would think there is some minimum circulation.
   A change to tabloid format seems inevitable now, jettisoning more
   people and more content. The Sunday editions may escape this fate for
   some time, assuming the company itself can stay afloat.
   I think a more radical change is required, which I'll pose in an
   upcoming post.