[speedgibson] Speed Gibson: Wide Open NASCAR

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Posted by Speed Gibson:
Wide Open NASCAR
http://speedgibson.powerblogs.com/posts/1183931059.shtml


   The Pepsi 400 NASCAR race at Daytona Saturday night showed some pretty
   good thinking at the TNT network. Called "Wide Open Coverage" it
   stayed with the race except for the required 3 local cable breaks an
   hour, and even those were 90 seconds or less.
   There was a rearrangement of the screen, putting the ticket and other
   information below, and they did run some commercials in an inset
   window. Some of them were enjoyable, like Larry Mac running to a
   Subway stand for a quick sandwich, and the race is still on screen
   throughout.
   Overall, it was fewer commercials, some replaced by graphics on lower
   screen, like the Goodyear blimp floating along the bottom. Not bad.
   Further, you can clearly see that they have HD in mind going forward.
   This will soon become the standard, much as DVD's have replaced
   pre-recorded videotapes. The pieces are all ready and HDTV set prices
   continue to fall, with many good choices under $1,000 now.